
Why Funawa in Asakusa Is a Must-Visit for Fans of Traditional Japanese Sweets
Asakusa, Tokyo, is a charming district known for its traditional atmosphere and bustling downtown streets. At its heart stands “Funawa Honten” (hereafter referred to as “Funawa”), a beloved Japanese confectionery shop founded in 1902. Famous for its signature imoyōkan (a traditional jellied dessert made from sweet potatoes), Funawa offers a delightful variety of simple yet flavorful wagashi (traditional Japanese sweets)…